Researchers involved: Phil Jones, Matt Phull
Length: 3 – 6 months
A report on ’employability’ discourse and practice in the new economy. It aims to:
– Offer an extensive literary review of personal brand, self-help and management literature.
– Evaluate the degree to which self-branding extends employability discourse to a social media context/
– Consider how such literature encourages us to treat leisure time as an opportunity to maximise employability.
Funded by: CHASE Doctoral Training Partnership